White paper

The new legal business: Rethinking competitive advantage

Many law firm leaders find it difficult to articulate their precise competitive strategy. Instead, they rely on broad statements about client service and value. In a market where clients have more choices than ever before, this kind of vagueness can put firms at risk.

Thomson Reuters 2019 ALSP industry trends report notes that the alternative legal service provider market is valued at $10.7 billion and growing. With so many direct and indirect competitors, traditional law firms must find ways to stay one step ahead of the competition.

“The new legal business: Rethinking competitive advantage” will help you learn:

  • What client trends are driving competition
  • How to evaluate your competitive environment and create strategies
  • How to use technology to bring your strategies to life

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