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The Unexpected Connection Between AI and Client Retention

Gone are the days when clients gave their outside counsel carte blanche to find an answer to a problem and develop a strategy to resolve it. Clients want immediate solutions. And they don’t want to pay large legal fees for those solutions.

Firms need to be able to respond swiftly, decisively and accurately to their clients’ needs, and a commitment to superiority in every aspect of their firm’s operations is the only way to get it done. Simply put, they need to commit to innovation.

A commitment to innovation means a commitment to sourcing and implementing the best technology available so your attorneys can get their work done accurately and in the shortest amount of time. If you are responsible for your firm’s profitability, a top priority should be a complete audit of your firm’s current technology solutions to determine whether your firm is lacking in tech, then making the right investments to ensure your attorneys are able to provide the highest level of service to their clients. If you don’t, you run the risk of losing your clients to other firms.

Thomson Reuters Westlaw Edge™ Makes Your Firm an Instant Innovator

Westlaw Edge takes all the award-winning features of Westlaw and enhances them with state-of-the-art AI. It gives your firm a competitive edge by streamlining previously time-consuming tasks and helping you find the right answer faster. Using the features in Westlaw Edge, you instantaneously solidify your firm’s position as an innovator and leader in the legal industry.

Thomson Reuters Westlaw® Litigation Analytics will act as your firm’s secret weapon for client retention. It allows you to accurately manage expectations around cost, timing and outcomes with Westlaw’s AI-driven analytics enhancement. The enhanced search capabilities of WestSearch® Plus make legal research faster and more productive, while minimizing controllable costs and low-value billability.

Westlaw Edge is the future of the legal business. Firms that embrace it will be seen as innovators and leaders. Firms that don’t will be left trying to compete with less efficient tools.

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