CASE STUDY
How CoCounsel reduces legal costs and accelerates productivity and growth
Startup uses CoCounsel to save $20,000 a month on legal costs, increase productivity, and accelerate business growth
OMNIUX is a fast-moving startup built to help small and medium businesses identify gaps in their growth strategies and scale fast. Whether it’s boosting digital marketing reach, fixing operational inefficiencies, or helping a company reframe its business model, OMNIUX thrives on speed and precision. But as the company’s success grew, so did the volume of contracts and legal questions — and that posed a challenge for its Chief Financial Officer, Gregory Kantor.
Without an in-house legal team, Kantor was left to handle contract reviews, draft agreements, and ensure compliance himself — an all-too-common dilemma for growing startups.
Kantor explains, “Before CoCounsel, I’d spend two, sometimes two and a half hours reviewing or drafting a single contract. That time added up — and so did the cost if we sent it out to a law firm.”
But all that changed when OMNIUX started using CoCounsel.
Trusted guidance, without the big law bill
CoCounsel has become an essential part of OMNIUX’s daily legal workflow. When Kantor needs to review a client contract, he uses CoCounsel to flag risks, suggest stronger clauses, and ensure nothing gets overlooked — all in minutes, not hours.
In one example, Kantor used CoCounsel to review a 14-page venue contract for an upcoming corporate event — a task that would normally cost $700 to $800 in outside counsel fees. “I gave CoCounsel the document and a clear prompt, and within 10 minutes I had a reliable analysis. It’s like having a legal analyst on-call, but without the billable hours,” he says.
Kantor estimates CoCounsel has saved OMNIUX between $15,000 and $20,000 in legal fees each month since adoption. For a startup, these savings go straight back into fueling growth.
Moving at startup speed — without the legal bottlenecks
Before CoCounsel, Kantor spent hours manually drafting and reviewing contracts, using Google searches and case study research to piece together language. Now, with CoCounsel and access to trusted Practical Law content, he can review and draft agreements in a fraction of the time — often reducing a two-hour task down to just five minutes.
“For the types of contracts I handle — like retainer agreements, NDAs, and operating agreements — CoCounsel has been a complete game-changer. I can prompt it for exactly what I need, and in minutes I’ve got a solid draft built on Practical Law’s gold-standard language,” Kantor says.
CoCounsel offered something Kantor hadn’t seen before — the ability to handle contracts and legal questions at the pace a startup needs without sacrificing quality or confidence.
Reliable contract drafting, backed by Practical Law
For Kantor, CoCounsel’s ability to draft contracts and clauses with the depth of a legal professional — while referencing Practical Law — has been the single biggest confidence booster.
“Before CoCounsel, I’d research case studies and compare clauses manually. Now I use CoCounsel and know the language I’m drafting comes from a proven, vetted source. It gives me the same confidence I’d have if I were working with a large law firm.”
That trust extends beyond just contracts. Kantor also uses CoCounsel for rapid research, due diligence, and even troubleshooting complex legal questions — knowing the answers are sourced from Practical Law’s trusted content, not just an internet search.
Unlocking 10X productivity and reducing errors
The impact on OMNIUX’s day-to-day operations has been transformative. Kantor estimates the company’s legal workflow has seen an 85% to 90% productivity gain.
“The time I’ve saved allows me to focus on strategic work,” Kantor says. “When you’re not buried in legal paperwork, you can focus on growing the business. CoCounsel has absolutely 10Xed my productivity.”
Beyond the numbers, the experience of using CoCounsel has changed how Kantor and his team approach legal work. “It actually makes contract review enjoyable,” he says. “I never thought I’d say that, but it’s true.”
Scaling without adding overhead
OMNIUX’s growth trajectory shows no signs of slowing, and CoCounsel is helping ensure the company can scale without immediately hiring a legal team.
For Kantor, that’s the real power of CoCounsel; the ability to work smarter, move faster, and avoid overhead without cutting corners.
“We don’t need to send every contract to outside counsel now. We use CoCounsel for the day-to-day, and when it’s time to loop in a law firm, the groundwork is already done,” Kantor says. “It saves time, money, and a lot of back-and-forth.”
Scaling without hiring a legal department
For Kantor and OMNIUX, CoCounsel isn’t about replacing legal professionals — it’s about working smarter. Whether it’s drafting a new agreement, reviewing a client contract, or navigating legal questions, CoCounsel has helped OMNIUX stay lean, compliant, and agile — exactly what a growing startup needs.
“CoCounsel is not a replacement for outside counsel when the stakes are high, but for 90% of what I do day-to-day, it’s the perfect solution.”
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